First, create your pixel at Facebook. In Fienta, enter it into form under Settings > Integration. Now all your published events send the following actions to Facebook:

  • PageView - every time your event page is viewed.
  • InitiateCheckout - when ticket buyer has chosen tickets and clicks to next step to enter contact information.
  • AddPaymentInfo - when ticket buyer has entered all information including payment details and clicks to be forwarded to complete the payment.
  • Purchase - after successful payment. 

Read more about Facebook Pixel.

Did this answer your question?